FCPFirst Contentful Paint
The gap between a tap on your listing and the first thing a patient sees. 85% of traffic globally is from a mobile device, and someone holding a cut that needs stitches will not stare at a blank screen for long.
8 Specialties
Built for your specialty.
Marketing engineered around how patients actually find and book your kind of care, not a generic template.
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An established medical and dental marketing agency, built for urgent care.
500+ locations helped
500+ locations helped.
Urgent care runs on volume. So does our track record, measured across the whole agency before we ever look at your center.
A patient with the flu or a fresh cut picks a clinic fast, on a phone, from whatever Google shows first. So we measure only what decides that pick: how quickly your page shows up and how much of the local map carries your name.
The gap between a tap on your listing and the first thing a patient sees. 85% of traffic globally is from a mobile device, and someone holding a cut that needs stitches will not stare at a blank screen for long.
Whether your center sits in Google's local top-3 from every block you draw patients from, for "urgent care near me," "walk-in clinic for flu," and "stitches for a cut." Hold more of that map and you are the clinic people walk into.
A parent searches "stitches for a cut," taps the first clinic, and gets a white screen. They tap back and choose the next center on the list. Here is that tap on a slow competitor site we measured, side by side with a site we build.
A real competitor site we measured. One site, not an average.
Built on SGEN CMS for First Contentful Paint, so your hours and directions are up before a hurting patient taps back.
A Local Radius Scan lays a grid of search points over the neighborhoods around your center and records your rank for "urgent care near me" at each one. Every red pin is a street where a sick patient finds someone else. The scans below illustrate what a before and after looks like.
Click share by position in the local pack.
Outside the top-3, a walk-in never finds you. The local pack is where a parent with a child down with the flu makes the choice.
84% of local searches are discovery searches. People type "walk-in clinic for flu," not the name of your center, so the top of that list decides the visit.
The same moment keeps showing up on our clients' Google Business Profile dashboards: the flat line, then the spike where we applied our strategy. Here is what that looks like in views, actions, and revenue.
Grown over 30 months: 1.28M profile views per month and 77,200 customer actions in 90 days. Views became actions, actions became revenue.
Results shown are from clients across our agency group. The growth curve is an illustration of its shape, not plotted data.
An urgent care site has one job: move a patient from the search result to your front door. We build for First Contentful Paint first, then place hours, directions, reserve-a-time and tap-to-call where a thumb lands.
These are illustrations of the sites we build, not client sites.Flu tests, stitches, sprains and X-rays, with no appointment needed.
Reserve your timeUrgent care site, built for the walk-in
Hours, the conditions treated today and a reserve button above the fold, the service-site pattern a Marketing Plus build follows. A capability illustration.
Pick a time, tell us what happened, and come in at the time you chose.
Reserve-a-time flow
The path from a "walk-in clinic for flu" search to a reserved visit time. A capability illustration.
Checkups, whitening and crowns in a calm, modern office.
Book a cleaningDental practice site
A warm build where every page ends at the booking calendar. A capability illustration.
Injectables, peels and laser, with a plan from a licensed provider.
Book a consultMed spa site
Blush and charcoal, with each treatment page closing on a consult. A capability illustration.
Physicals, chronic-care visits and lab work, with results in the portal.
Book a visitPrimary care clinic site
Clean blue and white, built around booking a yearly physical. A capability illustration.





Google Partner · Meta Marketing Partner · TikTok Marketing Partner · CXL Certified Optimizer. The platforms your patients live on, run by certified hands.
In our study of competing firms, each one was software only or agency only. We built our own platform and run it with our own team, because an urgent care site that loads like a waiting room loses the visit.
Site, local search and (on Pro) ads sit with one team on one platform, across every location you run.
See how the guarantees tie to the method on The 2-KPI Method.
We map your Share of Local Visibility with Local Radius Scans around each center, then work it with urgent care local SEO and a fully built-out Google Business Profile. The site rebuild fixes First Contentful Paint, so a patient searching from the car sees your hours instead of a blank page and does not leave before it loads. The whole engine is laid out in the 2-KPI method. SoLV Top-3 is one of our three guarantees.
Yes. People search for the problem in front of them, so we build your service pages and service key phrases around the needs they actually type. Every one of those pages is built for First Contentful Paint. You decide the route: we rebuild your site on SGEN CMS, or move the one you have onto it.
Yes. Pricing is set per location, and each center is measured on its own service radius, so you can see which sites hold the map and which are losing walk-ins to the clinic across town. One center or a network of centers, the same two numbers decide the result.
Marketing Plus covers the service site and local SEO, the base every center builds on to win "urgent care near me." Pro adds a product and service site and product key phrases, Creative Plus, semi-exclusivity in your market, and access to the Google Ads add-on. We will be honest about ads: they only pay off once you rank and your site sells, otherwise you blow money. Book an audit and we will tell you which fits your centers.
We hold ourselves to First Contentful Paint and Share of Local Visibility every month, for each of your centers. New Patients Guaranteed sits alongside our other two guarantees, SoLV Top-3 Guaranteed and We Guarantee Booked Appointments. It starts with a free audit of your center, so you see exactly where you stand first. See how the method works.
Build-and-abandon vendors hide the price until the call. We put it in the open.
+ per location
Service site plus local SEO for an urgent care center.
+ per location
Adds a product and service site, product key phrases, Creative Plus, and access to the Google Ads add-on.
Book a free growth audit. We will scan the map around your center for "urgent care near me," time your pages on a phone, and show you which walk-ins are going to other urgent care centers today.